Speaking from experience: Concertina 1

The concertina will be made out of an A2 card and each 'tile' has the dimension of 75mm x 75mm which will fit perfectly inside the carton.

The concertina will then be tiles long with contents on both side.

On one side of the booklet the content will be all text and type and on the other side there will be illustrations with both type and image. The topic on both sides will match

e.g.. 'talk it out of you'-on this side it will be the advice and a description and on the other side of this tile, there will be an illustration explaining this visually.

These are thumbnails of possible layouts for the type and text side

The style of the booklet will match its packagings which will be colourful, playful and Fruity!

The product will mimic the style of packaging you see for juice cartons but in a more playful way. The content will obviously be all graphic design and creativity related. The table of contents and nutrition that you see on normal juice cartons will still exist but the content of it will e different and with humour.